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Brand activationFloor rental › Brand activation

Let people experience your brand, not just see it

A mobile interactive floor that turns your brand into a physical experience. Visitors play on your colours, your logo, your story, and take that experience home with them. Perfect for events, pop-up stores and brand activations.

Request a quote →Call now 085-124 95 58
100%in your house style
10brandable games
1 DAYfrom setup to experience
YOUR BRAND · ON THE FLOOR
YOUR LOGO
Try your brand colours
your
logo
Your brand challenge
1LLisa & Tom5.240
2RTeam Red4.980
3DDaan H.4.610
Product launchRoadshowPop-up storeCompany partyFestivalShowroom
What is brand activation

From passive watching to active experience

Brand activation is about one thing: letting your target audience experience your brand rather than just showing it. An ad gets clicked away, but an experience sticks.

Brand activation in action: visitors play and experience the brand on the Apollios interactive floor
100%Your house style
floor and scoreboard
A playable brand environment

The Apollios interactive floor turns any space into a playable brand environment, with your colours, logo and message. Visitors play, move and share. That links positive emotion directly to your brand. It is serious gaming in service of your brand story.

01Fully in your own house style: floor and scoreboard
02Mobile, for events, roadshows and pop-ups
03Measurable results: leads and interactions in one report
Why brand activation with the floor

A brand experience people remember, and share

A successful activation delivers more than reach: it creates a feeling that sticks to your brand. Movement, competition and a shared experience make visitors spontaneously film, share and come back.

01

Emotion linked to your brand

Fun, excitement and pride: you link those feelings directly to your brand name. Stronger than any banner.

02

Shareable moments

A climbing scoreboard in your colours is made to be filmed. Free social reach, from your own audience.

03

Measurable activation

No guesswork: you see exactly how many people played, how many leads you collected and which game worked best.

How renting works

From briefing to brand experience in 4 steps

1

Share your briefing

Tell us about your brand, event and goals. You get a tailored proposal within 24 hours.

2

We brand the floor

Choose a game and we add your logo, colours and message to the floor and the scoreboard.

3

We deliver & set up

We handle delivery, setup and teardown. Including an instruction card and a briefing for your team.

4

Activate & measure

Your audience experiences your brand, the leads flow in and you get the full report afterwards.

Scoreboard in your branding

Your logo, big on screen

The scoreboard is a brand moment in itself. Logo, colours and company name take centre stage while the scores climb. From Pro you can fully personalise it; with Premium we even colour the floor in your brand colours.

→Logo, colours & company name on the scoreboard
→Brand colours on the floor (Premium)
→Every participant is instantly a lead
Your logo
Your brand challenge
1LLisa & Tom5.240
2RTeam Red4.980
3DDaan H.4.610
↓Your logo goes here
In your brand colours
Brand activation examples

Where the floor shines

Brand activation at a product launch
01

Product launch

Make your product launch unforgettable and let your audience actively experience the brand on the interactive floor.

Brand activation at a roadshow or pop-up
02

Roadshow & pop-up

Draw more visitors to your roadshow or pop-up with an interactive floor that sticks in the memory.

Brand activation at a staff party
03

Company party

Give your company party an unforgettable twist with an interactive floor full of games and experiences.

Rental packages

Choose the package that suits your activation

All packages include delivery, setup and teardown. Prices per day, excluding VAT.

Basic

Ideal as an introduction
€750/ day
* minimum 2 days
INCLUDED
✓3×3 panels, fully operational
✓1 game (choice of 10 games)
✓Delivery, setup and teardown
✓Instruction card and briefing for your team
Request a quote →
BEST VALUE

Pro

The best value for your activation
€1.250/ day
EVERYTHING IN BASIC +
✓Customisable scoreboard with logo, colours & company name
✓Lead capture per game (contact form)
✓Report of up to 500 leads
✓Professional host (first 2 hours)
Request a quote →

Premium

The complete carefree package
€1.750/ day
EVERYTHING IN PRO +
✓Unlimited leads
✓Brand colours on the floor
Request a quote →

Ten brandable games

Every game runs in your colours and with your logo on the scoreboard. Choose the game that best fits your brand story.

1Follow the Light
2Turn off the light
3Times Table Trainer 1
4Times Table Trainer 2
5Snake
6Noughts and Crosses
7Space Battle
8Sequence Jump
9Memory
10Dino jump
View all games→

Also available for

All rentals→Trade show→Shopping centre→Book a demo→

Brand activation that makes your brand tangible

What is brand activation?

Brand activation means engaging your target audience around your brand through a direct, memorable experience. Instead of one-way communication, you get people to do something. The interactive floor is ideally suited to this: visitors play, experience and associate that fun with your brand.

Serious gaming for brands

Serious gaming means the game serves a purpose beyond entertainment. You build your brand message, product or values into the game mechanics, so visitors absorb your story as they play.

Brand activation marketing that measures

Where traditional activations are hard to measure, the floor delivers hard numbers: number of players, leads collected and the most popular game. That lets you justify your marketing budget and optimise the next activation.

Mobile at any event

From festival to showroom, from trade show floor to shopping centre: the floor is light, modular and can be used anywhere. One investment, endless activations.

Frequently asked questions

Questions about your activation